Skip to main content

PUREGrain High-Def

PureGrain HD Logo

Engineered to look and feel like the real thing

American crafted, luxury redefined. PureGrain® High-Def™ digital print LVT is more than flooring; it’s a walk with nature. Each plank captures the authenticity of real wood, replicating its unique grain texture with stunning accuracy and 3D technology. Experience the vibrant beauty and resilience of the forest underfoot.

Key Features & Benefits

Illustration of wood planks

Authentic Wood Look and Feel

The most realistic DLVT on the market, scanned from real wood

Illustration of planks of many lengths

Designed with 35 Unique Planks

More unique planks reduces repetition

Illustration of US Flag

Made in the USA Built to Last

Faster delivery, with no import tariffs or supply chain issues

Illustration of paw prints

Paw Print Protection

Extra protection against pet scratches and scuffs

Illustration of umbrella

Waterproof

Spills and stains wipe away, leaving nothing behind

Illustration of wood planks

Installs over most
existing floor

Minimal prep work for installation

Illustration of a mute icon

Quiet comfort
underfoot

Distinctively soft comfort compared to traditional hard surfaces

Illustration of multiple layers

High Dimensional Stability

Much less movement and shrinkage than hardwood

Illustration of a groove

High indentation resistance

You can drop the ball with no issues

The PureGrain Difference

1 — Protective Top Coat
A matte finish provides a low gloss visual that hides surface imperfections.

2 — Lacquer Layer and Texture Build Up
This layer provides unhindered color clarity and realistic wood texture (EIR).

3 — Decor Layer
This layer gives the floor its design and appearance, mimicking the look of natural materials like wood.

4 — Primer Base
This layer provides a perfect canvas to start the printing process.

5 — Thicker Core Layer
This is the thickest and most important layer, made from a mixture of recycled wood pulp, foaming agents, and polymer materials; this layer provides unmatched indention properties perfect for high traffic areas.

6 — Attached Underlayment Layer
The attached pad provides both sound reduction and ease of installation.

The 6 layers of PureGrain HD flooring

The Four D’s of
PureGrain High-Def

Depth

Compared to traditional film products, our High-Def digital print technology produces designs with 5X more color clarity.

Durability

Evertuff Clearcoat® provides built-in protection using a UV coating in place of a traditional wear layer, increasing abrasion properties.

Dimension

Using digital embossing, structure is built up on the surface of the board, creating an exact texture match to the real wood it’s based on.

Design

Each wood style starts from real wood samples, designed with 35 unique plank patterns, deducing duplication and pattern repetition.

Quick Links & Resources

PureGrain High-Def Care & Maintenance

Download Now

PureGrain Warranty Guide

Download Now

Installation Instructions

Download Now

Xcessories Trim Guide

Download Now

American Standard Lookbook

Download Now

Antiquity Lookbook

Download Now

Cultivate Lookbook

Download Now

Divine Lookbook

Download Now

HD105 Lookbook

Download Now

Nurture Lookbook

Download Now

Shop PureGrain® High-Def™ Products

View all PureGrain High-Def Products

By submitting this form, you agree to receive product updates and promotional content from Engineered Floors. You can unsubscribe at any time.